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Exploring the impact of a supplier portal on the buyer-supplier relationship: the case of Ferrari auto
Journal article   Peer reviewed

Exploring the impact of a supplier portal on the buyer-supplier relationship: the case of Ferrari auto

Enzo Baglieri, Raffaele Secchi and Simon Croom
Industrial marketing management, Vol.36(7, October 2007, special issue), pp.1010-1017
2007
Scopus ID: 2-s2.0-34547746405
Web of Science ID: WOS:000249404400014

Abstract

Buyer-supplier relationship ICT Relationship management Supplier portals
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