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The three Hs: hotels, hospitality and holidays, strategies for successful place brands in the post-pandemic "new normal”
Book chapter

The three Hs: hotels, hospitality and holidays, strategies for successful place brands in the post-pandemic "new normal”

T. C. Melewar, Pantea Foroudi, Charles Dennis, Gulbin Durmaz and Chiara Mauri
The three Hs: hotels, hospitality and holidays: strategies for successful place brands in the post-pandemic "new normal", pp.1-6
De Gruyter studies in tourism, 15, De Gruyter
2026

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