Abstract
The greatest part of the organisations uses over fifty-year Management Models, which aren't suitable for the new challenges. Reinventing Management and Leadership is fundamental, since the competitive advantage doesn't come only from a good Business Model, but also from a valid Management Model. A Business Model without a Management Model is a failure; a Management Model without a Business Model is pure theory. This article, after defining the differences between Business Model and Management Model, proposes a new management model, where people are really considered as the main stakeholders.